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Gen X is Spending Trillions World Data Lab and NIQ Reveal the World’s Most Overlooked Consumer at NACS Europe 2025
COPENHAGEN | May 28, 2025 Gen X is not just alive and well, they are quietly driving a global spending surge worth $15.2 trillion. Yet most brands still aren’t paying attention.At this year’s NACS Convenience Summit Europe in Copenhagen, World Data Lab and NIQ will co-pr...
Published
27-05-2025
News
106 Million New Middle-Class Consumers Set to Add US $2T to Global Spending in 2025, Says World Data Lab
15 May 2025
Vienna, Austria, 15 May 2025, World Data Lab (WDL) has released its latest World Consumer Outlook and projects that the consumer boom is cooling. Only 106 million people are expected to join the global middle class, down from last year’s 116 million. WDL now projects tha...
News
Press Release: World Data Lab Unveils Groundbreaking Insights on Global Consumer Spending Trends in Cities
19 February 2025
Vienna, Austria – February 20, 2025 – World Data Lab (WDL) is unveiling its latest research in “Spending in the City”, offering a data-driven look at how urban centers are reshaping global consumer spending. With cities now accounting for 50% of total global spending whi...
News
World Consumer Outlook 2025: Navigating Global Uncertainties
5 December 2024
FOR IMMEDIATE RELEASE Today World Data Lab launched their World Consumer Outlook illustrating that Global consumer spending is forecast to grow by $3 trillion in 2025, reaching a total of over $61 trillion. This growth reflects increasing incomes and expanding markets ra...
News
World Data Lab Files Patent for Innovative Economic Forecasting Method
11 September 2024
World Data Lab (WDL), based in Vienna, has filed a patent with the USPTO for a new method to improve the accuracy of forecasting economic trends, consumer spending, and demographic shifts. The innovation strengthens WDL's ability to provide businesses and governments wit...
News
Promising Future Prospects for Global Consumer Spending Beyond 2024
26 April 2024
Global consumer spending is projected to continue growing beyond 2024, according to new research.
News
World Data Lab Presents World Consumer Update
22 May 2023
World Data Lab (WDL) is launching its first World Consumer Outlook (WCO), which will provide an overview of the latest consumer spending projections for 2024 through 2030. The WCO will be shared through a free webinar on May 31 at 8 AM EST/ 2 PM CET.
News
Gen X is Spending Trillions World Data Lab and NIQ Reveal the World’s Most Overlooked Consumer at NACS Europe 2025
27 May 2025
COPENHAGEN | May 28, 2025 Gen X is not just alive and well, they are quietly driving a global spending surge worth $15.2 trillion. Yet most brands still aren’t paying attention.At this year’s NACS Convenience Summit Europe in Copenhagen, World Data Lab and NIQ will co-pr...
News
106 Million New Middle-Class Consumers Set to Add US $2T to Global Spending in 2025, Says World Data Lab
15 May 2025
Vienna, Austria, 15 May 2025, World Data Lab (WDL) has released its latest World Consumer Outlook and projects that the consumer boom is cooling. Only 106 million people are expected to join the global middle class, down from last year’s 116 million. WDL now projects tha...
News
Press Release: World Data Lab Unveils Groundbreaking Insights on Global Consumer Spending Trends in Cities
19 February 2025
Vienna, Austria – February 20, 2025 – World Data Lab (WDL) is unveiling its latest research in “Spending in the City”, offering a data-driven look at how urban centers are reshaping global consumer spending. With cities now accounting for 50% of total global spending whi...
News
World Consumer Outlook 2025: Navigating Global Uncertainties
5 December 2024
FOR IMMEDIATE RELEASE Today World Data Lab launched their World Consumer Outlook illustrating that Global consumer spending is forecast to grow by $3 trillion in 2025, reaching a total of over $61 trillion. This growth reflects increasing incomes and expanding markets ra...
News
World Data Lab Files Patent for Innovative Economic Forecasting Method
11 September 2024
World Data Lab (WDL), based in Vienna, has filed a patent with the USPTO for a new method to improve the accuracy of forecasting economic trends, consumer spending, and demographic shifts. The innovation strengthens WDL's ability to provide businesses and governments wit...
News
Promising Future Prospects for Global Consumer Spending Beyond 2024
26 April 2024
Global consumer spending is projected to continue growing beyond 2024, according to new research.
News
World Data Lab Presents World Consumer Update
22 May 2023
World Data Lab (WDL) is launching its first World Consumer Outlook (WCO), which will provide an overview of the latest consumer spending projections for 2024 through 2030. The WCO will be shared through a free webinar on May 31 at 8 AM EST/ 2 PM CET.